Sunday, November 13, 2011

Influential Leaders and how they have affected the Industry

Sales and services are important but influential leaders, such as company founders and CEO’s, are highly responsible for the success of major companies in the retail industry. Two very influential leaders in the industry over the past 20 years have been Jeffrey P. Bezos, Founder, President, CEO and Chairman of Amazon.com and Lee Scott, CEO of Wal-Mart Stores (“The Top 25: Retail Elites,” 2008). These leaders stand out because of their ability to influence the retail industry. For example, Bezos created the online retail giant Amazon.com that revolutionized the retail industry completely because it gave way to the e-commerce market. The e-commerce market changed completely the way buyers and sellers interact in the retail industry trough the web.
CEO of Wal-Mart from January 2000 to January 2009, Lee Scott, transformed Wal-Mart and therefore the retail industry completely. Under his leadership Wal-Mart became the largest retailer in the world based on revenue because of his understanding of consumers and focus on low prices (“The top 25: Retail Elites,” 2008). He transformed the retail industry because he focused on low prices and going global, which created a new trend and competitive landscape for the retail industry.
What makes these individuals influential leaders it’s their ability to see the bigger picture, instead of focusing only on the day-to-day details of the business, which take their businesses to the next level. Also, they stand out as influential leaders in this industry because of their ability to understand consumer needs and there ability to shape their business according to what consumers want before competitors find out. Their ability to find, understand and fill their consumer’s needs has been the key to their success.


1 comment:

  1. Carlos, Top level management is key in several specific viewpoints. 1. from an investors standpoint. This would mean, How does the CEO maintain relationships with major investors, How does he maintain the companies profile to the public. Questions like the ones mentioned would give a good idea of how important the job of top level management is . I think that it is very important to have a strong management team because it is important to have a strong public image and maintain a strong investor base.

    great post!

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